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Thursday, April 4, 2013

On the Way towards Transnational Organizations - A Comparative Case Study between Wal-Mart and Tesco


Group Part

Introduction

The 1990s witnessed an enormous wave of retail internationalization as leading retailers from Europe and the USA went global (Wrigley, 2000 and Coe, 2004) as a result of material and cultural developments (Kalhan and Franz, 2009). Wal-Mart and Tesco atomic number 18 two of them and they are becoming powerful global operators since then. Table 1 shows both(prenominal) key facts of the two companies.

Table 1: Key Facts of Wal-Mart and Tesco

Wal-Mart

Tesco

Country of Origin

US

UK

Year Founded

1962

1919

International Coverage (countries)

16

14

Number of Employees

2,000,000

472,000

Total Revenue 2010

405 one thousand million

62.5 billion

International Revenue 2010

(percentage of the total)

100.1 billion (24.7%)

19.4 billion (31.2%)

Total Net Profit 2010

23.9 billion

3.4 billion

International Net Profit 2010

(percentage of the total)

5.033 billion (21.1%)

0.749 billion (22.0%)

Main formats

Discount Centers

Sam clubs

Supercenters

Neighbourhood markets


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Extras

Superstores

Compact superstores

Metro stores

Express stores

Total Stores

8,416

4,811

International Stores

4,112

2,328

Source: Respective company annual report (Wal-Mart, 2010 and Tesco, 2010) and groups calculations

According to Bartlett and cheerful (2008) MNEs are evolving into transnational organizations with emerging requirement for them to become to a greater extent flexible while achieving improved global efficiency, and also encyclopedism is of greater importance in this process. This is particular the case in international retailing for global companies like Wal-Mart and Tesco. This essay, therefore, seeks to evaluate the proportional transnational effectiveness of Tesco and Wal-Mart in pursuing efficiency, flexibility and learning. It begins with the discourse of motivations, means and mentalities of these two firms, and then it evaluates them in achieving the three goals separately. at long last it also explores the collaboration and social corporate responsibility (SCR) elements of these companies for comparison.

Motivations, Means and Mentalities

Regarding motivations, market-seeking was a main motivation for...

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